Braun Men's 40mm Automatic Watch with Black Rubber Strap BN0278
Braun Men's 40mm Automatic Watch with Black Rubber Strap BN0278
From the manufacturer
In 1955 Dieter Rams arrived at Braun, quickly making a name for himself within the company. In the late 1970s, Rams concerned by a world of ‘impenetrable confusion of forms, colours, and noises’, asked himself an important question: is my design good design? Expressing the answer in his ten principles for good design that would become an enduring design philosophy. Braun won a rapid succession of national and international prizes and awards for its products, becoming world-famous as a design brand and the first company to bring ‘good design’ to the mass market.
Over the last six decades, design has become a core pillar of the Braun brand. The values of quality, functionality, clarity, longevity, and timelessness have been integrated into an enduring design philosophy. Braun users identify with these values; for them, Braun watches, Braun clocks, and Braun calculators are long-term companions. Braun continues to design timepieces of engaging simplicity, where less becomes so much more.
Over the past 60 years, Braun has become an institution in the design community and a frequent reference point in the education of each new generation of creatives. That recognition also extends to the world’s most renowned design awards. Having received a total of 18 awards in the past 5 years, these are a key indication that Braun watches and clocks are continuing that longstanding legacy. | Designed in Germany at the Braun headquarters in Kronberg, working in the same rooms where many Braun classics have been created. At the heart of Braun Design is the philosophy to make things useful, meaningful, and beautiful with as little design as possible. | Braun prides itself on designing products that are timeless in their design and built to last. Braun watches and clocks are long-term companions and in an age of prosperity and saturation, the benefit of fewer, better products has become self-evident. |
| SKU: | B092ZDB2DB |
| Dimensions: | 23 x 4 x 1.2 cm; 288 Grams |
| Model: | BN0278WHBKG |
| Manufacture: | Braun |
| Department: | Men |
| Department: | Men |
| Origin: | China |
From the manufacturer
Over the past 60 years, Braun has become an institution in the design community and a frequent reference point in the education of each new generation of creatives. That recognition also extends to the world’s most renowned design awards. Having received a total of 18 awards in the past 5 years, these are a key indication that Braun watches and clocks are continuing that longstanding legacy.
Designed in Germany at the Braun headquarters in Kronberg, working in the same rooms where many Braun classics have been created. At the heart of Braun Design is the philosophy to make things useful, meaningful, and beautiful with as little design as possible.
Braun prides itself on designing products that are timeless in their design and built to last. Braun watches and clocks are long-term companions and in an age of prosperity and saturation, the benefit of fewer, better products has become self-evident.