Braun Unisex Watch AW5

Braun Unisex Watch AW5

Braun Unisex Watch AW5

1991 saw the release of the AW 50 which took the idea of ‘less but better’ one step further with the removal of numbers and the minute track, as well as simplifying the bezel. A date function was also introduced, indicated by a red chevron which would become an iconic feature of Braun watches for decades to come.

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From the manufacturer

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Over the past 60 years, Braun has become an institution in the design community and a frequent reference point in the education of each new generation of creatives. That recognition also extends to the world’s most renowned design awards. Having received a total of 18 awards in the past 5 years, these are a key indication that Braun watches and clocks are continuing that longstanding legacy.

Designed in Germany at the Braun headquarters in Kronberg, working in the same rooms where many Braun classics have been created. At the heart of Braun Design is the philosophy to make things useful, meaningful, and beautiful with as little design as possible.

Braun prides itself on designing products that are timeless in their design and built to last. Braun watches and clocks are long-term companions and in an age of prosperity and saturation, the benefit of fewer, better products has become self-evident.